Netflix plans to launch its new ad-supported subscription possibility on Nov. 1 in a number of international locations, Selection reported on Thursday, citing business sources. The ad-supported tier will reportedly go reside on Nov. 1 in international locations together with the US, Canada, UK, France and Germany.
The streaming big is reportedly shifting up its launch window to get forward of the new ad-supported tier of Disney Plus, which can launch on Dec. 8. It was beforehand reported that Netflix’s new subscription possibility would roll out earlier than the tip of the yr, although Bloomberg advised a wider launch might are available in early 2023.
Netflix with advertisements will reportedly value between $7 and $9 monthly, roughly half of the corporate’s present normal plan, which prices $15.50 a month. Adverts will not be proven throughout kids’s reveals, Bloomberg beforehand reported, and subscribers will not be capable to obtain content material for offline viewing.
In April, after Netflix reported its first subscriber loss in a decade, co-CEO Reed Hastings revealed that the corporate was taking a look at a less expensive, ad-supported tier for Netflix after years of dismissing promoting. Netflix additionally plans to begin charging for password sharing subsequent yr.
The modifications come amid the so-called streaming wars, which has unleashed a wave of newer providers — together with Apple TV Plus, Disney Plus, HBO Max, Peacock and Paramount Plus — and choices for shoppers.
Netflix did not instantly reply to a request for remark.
