Loopit appoints Nima Idel as Head of Product Development to help enterprise growth


Main Australian automotive subscription software program firm Loopit has introduced the appointment of Nima Idel as Head of Product Development. The appointment comes shortly after Loopit raised $3.6 million in funding in its first exterior capital increase. Primarily based in Sydney, the place will lead the corporate’s product growth crew and help plans for additional growth this yr.

Loopit has seen speedy development since launching early 2019, and the brand new Head of Product Development position has been created to proceed constructing on that success. Nima Idel is a seasoned product chief, and knowledgeable in delivering high-growth digital merchandise in each nationwide and worldwide markets, whereas managing groups throughout all the product lifecycle. He brings with him over 15 years of expertise enabling and creating digital product and experiences for main manufacturers together with Qantas, Telstra, Vodafone, BP, Johnson and Johnson, Kellogg’s, Corelogic, IAG and UNSW.

In accordance with Michael Higgins, Co-Founder and Managing Director at Loopit, Nima’s intensive expertise, information and experience will add immense worth to the corporate’s product growth and imaginative and prescient.

“We’re delighted to welcome Nima to the Loopit crew, and are very excited concerning the wealth of data he brings to the corporate. He has joined the enterprise at a big interval, as we embark on a brand new part of development, aided by recent capital to additional develop our award-winning expertise platform,” mentioned Higgins. “Enhancing our product providing to match the quickly evolving subscription panorama will guarantee we proceed to fulfill rising buyer demand and our formidable growth plans.”

In his most up-to-date position, Nima Idel led the product growth at Australian expertise startup Archistar.ai, the place he was liable for scaling the merchandise, design and information groups, delivering on firm technique and aligning product squads and roadmaps in addition to scaling the tradition and processes of the enterprise, rolling out product and have OKRs, product All Arms and cross squad retrospectives.

Commenting on his new position, Nima Idel mentioned, “I’m thrilled to hitch the Loopit crew and proud to be a part of an revolutionary, Australian expertise firm. I’m excited concerning the potentialities and capabilities of Loopit, and really imagine within the enormous development alternative the enterprise has within the subsequent few years.”

“As a product chief and coach, I’m enthusiastic about serving to individuals to experiment, innovate and push the bounds of what’s attainable. As demand for automobile subscription rises, I look ahead to main the sturdy product crew we’ve in place and fostering the event of product managers, designers and engineers who can compete on a world scale.”

Loopit offers a Software program-as-a-Service (SaaS) platform for automotive dealerships, resellers, and producers, to supply their very own automobile subscription companies to prospects. The top-to-end platform offers dealerships with ‘subscription in a field,’ together with the software program, coaching and companies wanted to supply automotive subscription to prospects merely and simply.

Loopit now powers 80% of Australia’s automotive subscription market. The corporate launched in New Zealand in 2020, partnering with New Zealand’s main automobile distribution and seller group, The Giltrap Group and international automotive rental big SIXT, and expanded into the UK final yr.



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