10 Standout Crowdfunding Campaigns — As Chosen By The Seedrs Crew


When investing, capital is in danger.

As you should have noticed, we’re celebrating 10 years of Seedrs — and with it some implausible stats. £2 billion raised and we’ve got now given buyers from 90 international locations the chance to put money into companies doing unimaginable work.

Learn extra about our 10 12 months highlights ›

The Seedrs Crew Select Their Favorite Campaigns

Whereas we will’t spotlight all 1,722 offers, we wished to test in with the Seedrs staff to share a few of their favourites, from essentially the most inventive to the most important affect: 

Nominated by Holly, on our investments staff, and her reasoning is straightforward — what a video!

The Bloody Drinks marketing campaign was an actual pleasure to work on.

Their video was hilarious and Will and Harry took every part of their stride, fundraising will be tremendous annoying for entrepreneurs however they managed to search out the enjoyable – it was nice working with them and I can’t wait to look at what they do subsequent!

DAI is one among two campaigns nominated by Katherine on our buyers staff that shine a light-weight on unimaginable feminine founders. 

DAI is a enterprise constructed by ladies, for ladies, and now owned by ladies too. I cherished that their buyer neighborhood and our feminine buyers actually acquired behind this elevate. It set information for Seedrs, most notably that over 60% of the quantity invested by the group got here from feminine figuring out buyers!

Myles on our funding staff picked Blacok Ballad:

I cherished working with the Black Ballad staff. From a goal of £250k they overfunded with virtually 1,400 buyers, which is extremely uncommon for a crowdfunding marketing campaign of that dimension. It was the right instance of a neighborhood elevate and buyers rallying behind an vital enterprise the place Black feminine founders have traditionally acquired such a tiny proportion of VC funding.

Charlie on our finance staff cherished our work collaborating with the federal government’s Future Fund

What we did to facilitate elevating for a authorities backed scheme throughout covid was some of the genuinely impactful issues we’ve performed in our historical past.

Seedrs’ Chief Funding Officer Kirsty is a fan of the staff at Hectare: 

I’ve to decide on Hectare (beforehand Promote My Livestock), for his or her constant success on the platform by means of all of the years during which they’ve run a marketing campaign. That features 2015, 2016, 2017, 2018, 2019, 2020 and…2022

As you’ll be able to see, 2021 was a uninteresting 12 months for the Hectare followers.

Josh picks out this one which modified the sport within the soccer business: 

AFC Wimbledon had been the primary membership within the historical past {of professional} soccer to run a mainstream fairness crowdfunding marketing campaign for his or her followers. Seedrs allowed them to democratise possession in a sport the place followers and communities are too usually exploited by rich homeowners. Seeing over 5,000 followers and buyers become involved — a Seedrs document — was sensible.

Jasmine on our campaigns staff reckons Oddbox and their wonky produce revolution are the right illustration of what’s nice about seed investing: 

Oddbox not solely takes care of the the atmosphere by means of lowering meals waste and fostering aware consumerism, however takes care of their investor neighborhood. They first raised on Seedrs at a £1.6m valuation in 2018 and are actually a £100m+ enterprise. Of their Sequence B spherical, they gave their neighborhood and early buyers the chance to understand a portion of their funding in a secondary sale which noticed buyers receiving returns of as much as 31x (earlier than tax advantages)!

 Louise on our investor relations staff nominated this groundbreaking marketing campaign: 

My favorite funding thus far has been into Ardour Capital’s third Fund. It was the primary time a personal European VC fund opened publicly to particular person excessive web price and complex buyers.

Historically, particular person buyers may solely be LPs in enterprise capital funds with £100k tickets. Utilizing Seedrs as an LP meant that buyers may make investments as little as £50. It was really pioneering that I may put my little funding into an business main funding fund.

This one comes by way of Katie on the Seedrs advertising and marketing staff: 

I really like what Cheeky Panda do — and so they have persistently raised cash from their neighborhood utilizing Seedrs. 2017, 2019, 2020, 2021, 2022… they’ve now raised over £14.6m with us and are a scorching property on the Seedrs Secondary Market.

Nothing says neighborhood like a bunch of rock music followers getting behind their favorite music station reckons Scott, one among our portfolio managers: 

“I cherished it when 850 rock and metalheads funded a £150k SEIS marketing campaign on their very own, getting behind Primordial Radio. It was the right SEIS neighborhood elevate. Additionally, for bonus factors, somebody breathed fireplace of their tremendously produced video.”

Onwards.

We’re solely simply initially of our journey, there are lots of extra milestones to return. Be sure you try our 10 12 months celebration submit for a number of the different superb milestones we’ve handed alongside the best way. 

Right here’s to the subsequent ten years! 

Previous efficiency shouldn’t be a dependable indicator of future efficiency.

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